Ride-In-Style Podcast: Episode 24 Bill North from Champion Automotive Systems

In this episode, join hosts Jesse Stoddard and Josh Poulson as they sit down with Bill North from Champion Automotive Systems in Episode 24 of the Ride-In-Style Podcast. Bill shares his automotive journey, insights on the sunroof industry, and exciting updates about Champion Automotive Systems. From hustling in the 80s to leading innovation in the sunroof market, this episode is packed with valuable stories and lessons for automotive enthusiasts and professionals alike.
Ride-in-Style Podcast: Episode 17 Joe Cardinale of Auto Action Technologies

In this episode, join hosts Jesse Stoddard and Josh Poulson as they chat with Joe Cardinale of Auto Action Technologies, a veteran in the automotive restyling industry. Joe shares his journey from fixing radios to leading in vehicle customization and fleet service. They discuss the evolution of the restyling world, the impact of EVs, post-COVID market shifts, and the realities of running a family business. Packed with humor, insights, and practical advice, this episode is a must-listen for anyone in the automotive industry or looking to grow their business.
How the SEMA PRO Events at the SEMA Show 2025 Can Transform Your Restyler Business (and Why You Should Be There)

If you’re a restyler, shop owner, installer, or otherwise in the vehicle accessory/custom restyling world, this year’s SEMA Show powered by PRO should be your calendar’s biggest entry. PRO (Professional Restylers Organization) is bringing together the best in networking, education, business growth, and industry recognition—and you don’t want to miss being part of it. Here’s […]
The New AI-Powered SEO & GEO Formula for Automotive Restylers in 2025

The New AI-Powered SEO & GEO Formula for Automotive Restylers in 2025 By Jesse Stoddard, AutoStyle Marketing The world of search is changing fast—and if you run a restyling shop, you can’t afford to ignore the shift. In this post, we’ll break down how automotive accessory installers and restylers can dominate both Google and AI-powered […]
Ride-in-Style Podcast: Episode 23 Wade Becher & Christopher Gough of Wicked Wraps

In this episode of the Ride-In-Style podcast, hosts Jesse Stoddard and Josh Poulson chat with Christopher Goff and Wade Becher of Wicked Wraps. They discuss their unique backgrounds, early inspirations, and how Wicked Wraps became known for its custom designs, full-fleet wraps, and innovations like Wicked Wash. The conversation covers industry trends in PPF and wrap technology, leadership’s impact on workflow, and their commitment to community. Tune in for insights, inspiration, and the story behind one of the most creative teams in automotive restyling.
Ride-in-Style Podcast: Episode 22 Mike Gherardi of Auto Image

In this episode of the Ride-In-Style podcast, hosts Jesse Stoddard and Josh Poulson chat with Mike Gherardi of Auto Image about the evolution of the aftermarket automotive industry. Mike reflects on his journey from working on trim and spoilers to building a thriving multi-location business, sharing insights on the shift from gas engines, the growing role of PPF, and the value of strong dealer partnerships. He also discusses adapting to industry changes, lessons in customer service, and what’s next for automotive restyling.
Ride-in-Style Podcast: Episode 21 Kathryn Reinhardt of Hemmings

In this episode of the Ride-In-Style podcast, hosts Jesse Stoddard and Josh Poulson talk with Kathryn Reinhardt of Hemmings about her journey as a woman in the automotive industry. Kathryn shares how she’s navigated challenges, built success through community and volunteering with SEMA, and embraced innovation in a changing market. From the rise of EVs to inspiring events like the Rebel Rally, this conversation highlights leadership, passion, and the power of inclusion driving the industry forward.
Ride-in-Style Podcast: Episode 20 Tim Martin of Aftermarket Advisors

In this episode of the Ride-In-Style podcast, hosts Jesse Stoddard and Josh Poulson talk with Tim Martin, retired industry leader and former K&N Engineering executive, about his remarkable career and lasting impact on the automotive aftermarket. From his start as a Navy engineer to his leadership roles and volunteer work with SEMA, Tim shares insights on innovation, mentorship, and adapting to industry changes—including the rise of electric vehicles. He also offers valuable advice for newcomers and reflects on how collaboration continues to drive the future of automotive restyling.
Ride-in-Style Podcast: Episode 19 Rod Bennett of Chrome Enhancements

In this episode of the Ride-In-Style podcast, hosts Jesse Stoddard and Josh Poulson sit down with Rod Bennett of Chrome Enhancements to explore his journey through the ever-evolving automotive restyling industry. From selling hubcaps in the late ’80s to navigating trends from chrome to blackout styles, Rod shares how consistency, relationships, and adaptability fueled his success. He reflects on career shifts—from building global call centers to reviving Chrome Enhancements—and offers insight into industry challenges, supply chain hurdles, and the future of restyling. The episode also highlights his work with the SEMA PRO council and the importance of staying connected, innovative, and engaged in the automotive community.
Ride-in-Style Podcast Episode 18 Brian Lounsberry of Midway Plus

In this episode of the Ride-In-Style podcast, hosts Jesse Stoddard and Josh Poulson chat with Brian Lounsbury of Midway Plus about transforming the automotive restyling industry through technology. Brian shares his path from hands-on restyling work to creating a B2B marketplace that connects manufacturers directly with buyers, simplifying sales and inventory management. He opens up about the challenges of introducing innovation to a traditional industry, his entrepreneurial drive, and his vision for the future of parts distribution—plus a few entertaining stories that reveal the humor and heart behind his journey.