The Ride-in-Style Podcast
Exploring the Frontiers of Automotive Aftermarket Accessories & Restyling
Dive deep into the world of automotive aftermarket accessories and restyling with the “Ride-in-Style Podcast.” Hosted by Jesse Stoddard, an esteemed expert in digital marketing and promotions, founder of AutoStyle Marketing, and co-hosted by the iconic Josh Poulson, Chair of SEMA Pro and the celebrated 2022-23 SEMA “Person of the Year.โ As the owner of Auto Additions Inc. and the pioneering mind behind the Auto Accessories Configurator and Dealer & Restylers Connect Software Services, Josh brings unparalleled knowledge and a pulse on the latest industry trends.
But this isn’t just about usโit’s about YOU, the passionate restylers, innovative installers, and aftermarket aficionados. Whether you’re an industry veteran or just getting your feet wet, our podcast promises to deliver actionable insights, insider secrets, and a fresh perspective on the dynamic world of auto accessories and restyling. In every episode, we bring leading voices to trailblazing technologies and dissect the strategies that propel the industry forward.
Benefit from our combined expertise, strategic partnerships, and deep-rooted passion for all things automotive. If you’re looking to elevate your game, keep abreast of the latest developments, or simply share in our collective love for aftermarket accessories and restyling, the Ride-in-Style Podcast is your ultimate destination.
Join us as we gear up to inspire, inform, and drive the future of automotive restyling!
Episodes Articles & Show Notes

Ride in Style Podcast: Episode 51 with Billy Longfellow of Airdesign USA
Ride in Style Podcast: Billy Longfellow on Building What the Market Wants Few people have watched the automotive aftermarket evolve from as many angles as Billy Longfellow. From the rise of import body kits and the cultural impact of The Fast and the Furious to modern OEM accessory programs and

Ride in Style Podcast: Episode 50 with Bill North of Champion Auto Systems at Anthony and Robert Ram
Ride in Style Podcast Episode 50: Building Automotive Restyling Businesses That Last The 50th episode of the Ride in Style Podcast brought together decades of automotive restyling experience, a major new product opportunity, and one message that every shop owner can use: tough markets reward businesses that keep adapting. Hosts

Ride in Style Podcast: Episode 49 with Jamie Creech of Creech Ladders & Racks
Ride in Style Podcast: Anna and Jamie Creech of Creech Ladder & Racks How a family-owned ladder business grew into a two-location commercial vehicle upfitting operation by adapting its products, people, and strategy to an unpredictable market. Creech Ladder & Racks has spent decades helping contractors, dealerships, and fleet customers

Ride in Style Podcast: Episode 48 with David Chen of Attica 4×4
From JDM Roots to Off-Road Innovation: David Chen of Attica 4×4 What automotive aftermarket brands can learn about product development, operational discipline, hiring, and responsible AI Passion may open the door to the automotive aftermarket, but sustainable growth requires more than enthusiasm. The strongest brands connect real customer demand with

Ride in Style Podcast: Episode 47 with Paul Elwell of PUTCO
Ride In Style Podcast: Episode 47 with Paul Elwell of PUTCO Most automotive aftermarket companies are fortunate to survive a decade. PUTCO has survived more than five. Founded in 1969 as a small trailer repair and welding operation in Iowa, the company has evolved through nearly every major trend in

Ride in Style Podcast Episode: 46 with Rick Braschler of Dealer Source Ltd
Ride In Style Podcast: Episode: 46 with Rick Braschler of Dealer Source Ltd What does it take to build an automotive restyling business that survives industry shifts, economic cycles, changing vehicle technology, and the rise of a new generation of leadership? For Rick Braschler, the answer has always been adaptation.
Want to be on our show?
If you are in the aftermarket automotive industry, we want to hear your story. Contact us to see if you are a good fit for our show and to schedule a time.